About

Born in Idaho.
Building for Idaho.

I'm Adi (AH-dee) — born at St. Luke's Boise Medical Center in downtown Boise, raised right here, now based in Meridian. For the past five-plus years I've been deep in the media world, specializing in drone work, lifestyle photography, event photography, and social media content. Media marketing thrives on visual storytelling — and building a business around it taught me that real storytelling isn't just technical skill, it's understanding audience psychology and how to communicate a brand's message clearly.

At some point, that business demanded I sit down and teach myself how to build a website. What I found was that every skill I'd developed — understanding what looks good, what communicates clearly, what builds trust in a brand — translated directly into what a great business website needs. I didn't just learn the technical side. I learned it from the perspective of a business owner who needed it to actually work.

When I take on your project, I'm not just a vendor. I want to feel like a member of your team — someone invested in the tool we're building for your business, because I know what it means to need that value yourself.