What Agencies Actually Charge
Industry pricing guides put a typical small-business agency website between $5,000 and $25,000, and most agencies layer an ongoing retainer on top for maintenance and updates — commonly $500 to $3,000+ a month. That retainer doesn't stop when the site launches; it's the business model.
Who's Actually Building Your Site
At most agencies, the person who sold you the project isn't the person building it — you're often talking to an account manager while a rotating team of designers and developers, sometimes in a different state entirely, does the actual work. Simple changes go through a support ticket queue instead of a phone call.
A Direct Line to the Person Building Your Site
WebCraft Idaho is one person — based in Meridian, building every site by hand, no account managers or ticket queues between you and the work. A one-time fee starting at $795 with no ongoing retainer, and if something needs to change later, you're calling the same person who built it.